Spectacl

Know when AI talks about you. And why.

Open source intelligence for the LLM era. With a Pro version that handles hosting, scaling, and tokens for you.

Spectacl is an open source engine that continuously checks how large language models mention, recommend, or cite your brand inside answers.

The Pro version gives you managed hosting, scalable crawling, and token management.

Your brand lives inside AI answers now.

But you don't know where, how, or why.

LLMs shape customer decisions more than search ever did. What they say about you, your products, your competitors, your values affects bottom line.

But that information is buried inside model outputs, inconsistent across models, influenced by user context and shaped by memory features you can't see or control.

If users solve their real problems using LLMs,
they deserve the real answers.

We help companies show up in LLMs when they actually need to.

What Spectacl does

A prompt-research engine designed for brand intelligence.

Average Position

1.8

0.5

vs last 30 days

Mention Rate

93%

95.5%

vs last 30 days

Brand Mention Detection

Find every reference to your brand across any prompt set.

Top URLsMost referenced pages

Top SourcesMost referenced domains

#DomainRefs

1wikipedia.org4.2k

2reddit.com2.1k

3quora.com1.8k

Citation & URL Tracking

See where models send your buyers, when they recommend competitors, or explain trade-offs.

Mentions

7 Days

Trending up by 5.2%

Dec 10

Dec 13

Track Performance Over Time

Find out if your marketing campaigns have impact in LLM responses.

Llama 3 70B

Connect Any LLM

Bring your own API key or use Spectacl Pro for managed usage.

Who is Spectacl for?

Success looks different for every team. Your personal Prompt Set is what makes Spectacl useful.

Product Teams

Identify feature gaps and misconceptions in AI explanations directly.

Growth Teams

See where AI organically recommends you and where you lose mindshare.

CMOs and Founders

Track how your brand narrative evolves across the world's dominant knowledge systems.

Know when AI talks about you. And why.

Open source intelligence for the LLM era. With a Pro version that handles hosting, scaling, and tokens for you.

Spectacl is an open source engine that continuously checks how large language models mention, recommend, or cite your brand inside answers.

The Pro version gives you managed hosting, scalable crawling, and token management.